Check Out What’s Happening at Entreproducer

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I launched Entreproducer one year ago (to the day) as a multimedia email newsletter.

My idea was to — very publicly — lay out the experiences I’ve had running several successful online businesses, profile the entrepreneurs and companies that are pushing digital content innovation, and take a shot at sharing with where I think independent digital media is going.

After doing a bunch of writing over there (and taking a break to get some work done), Robert Bruce and I shifted into audio mode. We missed doing the Internet Marketing for Smart People Radio Show, but we also felt it was time for a slightly different angle on the business of content marketing and DIY digital media.

With that, I want to welcome you back to Here’s a few quick samples of our latest episodes, and I hope you’ll join us going forward.

The latest from Entreproducer:

Brad Feld on the Start Up Life, Blogging, and the Power of Community
Brad Feld is one of the most respected venture capitalists on the planet, and a fellow resident of Boulder, Colorado. While Brad disdains traditional marketing, he’s a thought leader in the VC space thanks to his blogging efforts and local community building that has elevated Boulder into one of the hottest tech startup spots on the planet. Lots of amazing lessons here for online entrepreneurs.

Native Advertising: What Does it Mean for Content Producers?
Just a few days into 2013, and we already had a new buzzword that’s burning up the Interwebs. It’s called native advertising, and it just may signal the cure for why online advertising models have sucked so far.

The Resurgence and Rebranding of Affiliate Marketing
It seems that a huge segment of the online publishing industry that had been previously vilified by “respectable” online “journalists” (use of quotation marks intentional and appropriate) is also finally being seen as another savior of online content. Welcome back, affiliate marketing.

Check out those three to get started, and then sign up and join us for everything we’ve got coming up, including interviews with Lean Startup author Eric Ries, 500 Startups founder Dave McClure, and much more.

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Reader Comments (28)

  1. says

    I’m really excited about this. I’ve signed up for the newsletter and can’t wait to find out more!
    Oh, and referring to yourself in the third person is a sign of creativity and genius – at least, that is how this author puts it whenever anyone dares to question her. That, and a glare usually has them grovelling at her feet offering chocolate 😉

  2. says

    This is a good addition to the copyblogger media family. I am already excited at the unseen possibilities of this idea. Being new to the digital marketing landscape, I am pretty certain there will be huge benefits in this. Thanks Brian for the initiative!

  3. Mark says

    Call it sacrilidge, but this may be even better than Copyblogger.

    Don’t get me wrong, Copyblogger will always be a valuable resource, but as new media is getting easier & cheaper to produce, having a variety of content (audio, video, images AND text) to tell a compelling story is going to become more important.

    Writing simply isn’t enough when you have a multimedia powerhouse in your smartphone always at the ready.

    Looking forward to the journey.

  4. says

    First post was excellent, really sets the bar for the kind of content I expect in the future.

    That could be a good or bad thing ;).

    Just playing, I liked how you tackled the initial topic and look forward to more.

  5. says

    This is going to be like when George Lucas decided to make the prequels for Star Wars. Even if they turned out to be rubbish I’d still watch.

    But they were awesome. This will be too!

    I thought by comparing you to a global classic it would remove some pressure.

        • says

          I wish now I had used my real name for this whole shebang. That way I could claim some entitlement to your estate down the track. I feel like that would be acceptable in court. I’ve watched Judge Judy.

          Anyway, can we have a light saber fight now? I feel like you’re going to say that you are too busy. You were always too busy!

  6. felecia rose says

    I’m a hard sell having coming from brick and mortar marketing communications — where I literally got sick from annual award ceremonies at which top marketers patted each other on the back for having made fools out of the most consumers. Jackaaaaa — (you know what I was going to say). Nonetheless I’ve bought Studiopress (the expensive license) — gconnect and seoscribe. I’ve learned to trust Copyblogger and now feel like we’re sort of friends. So congrats on your new launch and I look forward to hearing what you have to say. And I WILL tell anyone who listens that you folks are the best thing going — from the heart — thanks!

  7. says


    New?! This is SO like, last week 😉

    I signed up through your “Do Not Click This” link below IMFSP radio (which was absolutely brilliant, by the way.)

    In all seriousness, I can’t wait to hear your thoughts on the business side of content marketing.

    @Blog Tyrant

    Dude, this will be much, much better than Star Wars prequel. Of course, if Brian gets Natalie Portman involved you’ve got the best of both worlds.

    Fingers crossed.


  8. Archan Mehta says

    Ah, yes, Brian, that’s what entrepreneurs do….they smell an opportunity and take action. You are great at taking the initiative. Carpe Diem! Remember: Robbin Williams in Dead Poet’s Society? Well, you are great at following your heart and trusting your gut instincts. This one promises to be a success story and yours truly is already on board. Can’t wait to receive my first issue. I will hang on to your every word like a true fan. Have a good one and thanks. Cheerio.

  9. says

    I think that this is an excellent idea and might just be the next evolution of email marketing. Everyone is more attracted to listening to someone talk then reading nowadays and also helps you gain trust a lot faster.

  10. says

    I agree with Mark, having a variety of content to tell a compelling story is going to become more important. ‘ lookin’ forward to

  11. says

    The new buzzword “native advertising” is nothing but content market. Native advertising is more fanciful than content maketing

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