How to Consistently Attract High-Quality
Traffic to Your Site

image of Arc de Triomphe in Paris

What’s the first thing any business with a website needs?

Traffic, right? Without it, you’re dead in the water.

Your site design might be amazing. Your content might be useful and entertaining. Your salesmanship might be brilliant. But if no one’s visiting your pages, you’ve thrown a great party that no one showed up for.

And we can’t have that, now can we?

And, of course, you need more than raw numbers. You need the right traffic — traffic that will grow your business. Traffic that’s made up of customers.

Over the years, Copyblogger founder Brian Clark has taught me a thing or two about the “Copyblogger method” for pulling the right kind of traffic in. And I’d like to pay that forward by sharing some of those insights with you.

That’s why we’re holding a free webinar next Monday, April 25, on How to Attract the Right Customers To Your Business.

“Attraction” sounds like some kind of magic formula, but actually it’s a well-tested set of principles that work for virtually any topic.

We’re going to talk about:

  • The Copyblogger model for attracting the right readers — readers who will translate into customers.
  • The “second customer” you need for effective content marketing.
  • The two elements you absolutely need to build your traffic. If either of these isn’t working, your content marketing is dead in the water.
  • The ten-minute exercise that will help attract the right readers to your site.
  • Our favorite technique for accelerating your traffic.

We want to give you an intensive boot camp on finding the traffic you want — and we want to do it for free.

To get all of the details, just leave us your best email address at Authority Rules. We have a series of three kickass webinars for you on the fundamentals of growing your online business, as well as additional articles and a special report by Brian on The 10 Rock-Solid Elements of Online Marketing.

Grab the special report, the articles, and access to the webinars at Authority Rules. It’s all free, and of course, we’ll never share your information with anyone, for any reason.

About the Author: Sonia Simone is co-founder and CMO of Copyblogger Media. Share your highly attractive qualities with Sonia on twitter.


Of course, the game doesn’t end with traffic. You have to create engagement, trust, and rapport with the people who come to your site, then present them with appealing offers that convert your fans into customers.

That’s why we’ve got two more webinars coming in the Authority Rules series over the next couple of weeks. We’ll let you know more about those as we get closer to the dates. Don’t miss out on any of the great content — sign up for the series now.

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Reader Comments (37)

  1. says

    Hi Sonia,

    You guys are great. I’m already on the list but will the recordings be made available if we can’t show up for the live show?

    • says

      Yes, I’ll add links to recordings after we wrap it up. We will be doing some live Q&A, though, so if you can make it live that’s great.

      • Brian Lang says

        Unfortunately I won’t be near a computer on the 25th because it’s a school holiday and I have kidlets to watch. So having the webinar recording and any supporting documents available for download would be incredibly useful.

  2. says

    ” That’s why we’re holding a free webinar next Monday, April 25, on How to Attract the Right Customers To Your Business.” – Sonia Simone, CopyBlogger

    I will be attending the webinar. I’m in!

    I know you guys cry and bury your heads in the sand when we praise you. All the same, I’m going to make you cry one more time. I love CopyBlogger so much my girlfriend calls me all sorts of names, Brian Clark’s devotee, CopyBlogger Shite, fanatic and ….

    Guess what? You produce great content and lots of great products.

    I’m in for life!

    • says

      Ha, that’s funny.

      If it makes you feel better the first time Brian Clark met me, he made fun of the “shrine to Seth” that was my personal blog. Which, of course, it was. :)

  3. says

    Ah yes, the age old traffic problem… story of my life… Having just launched two brand new websites, traffic is exactly what I need… 😉
    See you on the other end…

  4. says

    The “right” traffic says it all. This notion has to be reinforced often. It’s all about low bounce rate and whether your visitors stuck around because they found what they were looking for.

  5. says

    I agree that you need to generate the right kind of traffic in order to grow your blog. I have two blogs, and from time to time, I get spikes of traffic that are generated both organically and through referral sites. After the spike, however, the traffic returns to normal, and I see little growth from the visitors during the spiking periods. It’s becoming increasingly clear to me that you have to attract the right kind of visitors in order to retain them. Good article! Thanks.

    • says

      That’s a great point — if you’re getting lots of eyeballs but they don’t stick around, you have a problem. That’s something we plan to cover in more depth in the second webinar.

  6. says

    Love what you’ve done with the site, although I already miss the old Authority Rules. But very cool what you have going on. Looking forward to the webinars.

  7. Karen Nardella says

    I agree Ebuka. They do “produce great content and lots of great products” and I am in for life too. I have not even broke the tip of all that is offered here!

    I so happy I stumbled on Copyblogger. Believe it or not, it was only 3 days ago. What is here is exactly what I needed and didn’t even know that something like it existed. I just finished reading “5 Crippling Beliefs” by Jon Morrow and said wow at least 5+ times. I am eager to learn more so that I may become the best writer I am able to and perhaps dream out load that I may make a living doing so, now that is out there! Meanwhile off I go to learn more and…
    thank you Sonia, I am looking forward to your webinar series. I am glad to be here.

    • says

      I’ll tell you a secret — a couple of years ago I was a big old Copyblogger fan girl. :) I read the blog every day, commented lots, stuck around, got involved, and I learned everything I could.

      So yeah, when I promote something of ours, it’s because I’m still a fan girl. :)

  8. Karen Nardella says

    My oversite and mistake. I did not mention how good your article “How to Consistently Attract High-Quality
    Traffic to Your Site” was and how it lead me to be here. I am looking forward to learning more. Thank you Sonia.

  9. says

    I just signed up for the webinar and printed the “10 Rock Solid Elements of Effective Online Marketing”. Excited to learn more about building an effective online presence.

    See you there!

  10. Jessica says

    Is the time for the webinair already set or will it be sent with the email notification? I live in Germany and it’s a holiday, also with a child, so I have to plan this very carefully. :) Looking forward!

  11. says

    Hi Sonia,

    Any plans to “gather” all those webinars on your site for “offline” view for those who didn’t attend?

    Thanks and good luck!

    • says

      I doubt they’ll ever be posted here on Copyblogger, but go ahead and register even if you can’t make the live date, we’ll make something work for you. :)

  12. says


    I tried to attend the webinar on my Ipad, but I couldn’t. (I installed the Gotomeeting app for Ipad and I have iOS 3.2 installed).

    I am very sorry that I missed the webinar because I really wanted to participate. Will the replay be available?

    • says

      Svetlana, sure thing, we’ll send links to a replay page for each of the three — as long as you’re signed up at you’ll get everything.

  13. says

    Hey Guys … sat in on today’s webinar … loved it. Missed Monday’s though. How can I get a link to an audio file? Thanks! Doug

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