Comments on: How Crappy Landing Pages Kill Email Campaigns

By: Doctors Doing Your Taxes – Wondrack Design Company, Inc.

Doctors Doing Your Taxes – Wondrack Design Company, Inc. — Wed, 07 Dec 2011 11:50:54 +0000

[...] kills more ad, email, or promotional campaigns isn’t the budget or message, it’s the after-thought landing [...]

By: Karen Nardella

Karen Nardella — Thu, 28 Apr 2011 22:12:47 +0000

I am not as mean looking nor as serious as my gravatar appears. Am I able to change that some how??

By: Karen Nardella

Karen Nardella — Thu, 28 Apr 2011 22:11:36 +0000

I completely enjoyed all of this series Brian, on Landing Pages and I have a lot mor to read and learn. That said, Roberta, I feel like I know you much more than at the start. I respect your experience and the knowledge you so freely shared. I’ve learned a lot here so far. The comment thread was even a stimulating debate. I just want ot thank you Brain and all your friends and colleges that post on here and share their expertise with new students like me. I am so grateful for it. I love Copyblogger. Thanks.

By: Relevance Lifts Conversion » Nieuwsbrief Maken - email nieuwsbrief functionaliteit en optimalisatie

Sat, 05 Mar 2011 23:10:48 +0000

[...] How Crappy Landing Pages Kill Email Campaigns ** [...]

By: Why Your Email’s Landing Page is so Important | Talbott Copywriting Inc.

Wed, 02 Feb 2011 22:03:02 +0000

[...] post on email landing pages puts it this way, “Long and short? They discovered that email campaigns that opened with [...]

By: Landing pages o como transformar tráfico en dinero – Epirox.com

Landing pages o como transformar tráfico en dinero – Epirox.com — Sun, 30 Jan 2011 17:00:08 +0000

[...] How Crappy Landing Pages Kill Email Campaigns [...]

By: Beginner's Guide to Landing Pages

Beginner's Guide to Landing Pages — Thu, 20 Jan 2011 17:52:54 +0000

[...] Studies have shown that centered, single-column landing pages convert best. And yet, there are still plenty of marketers out there who are opting for two-column designs. Make sure that you test single-column versions of any landing page design against any two-column versions prior to committing to a design. [...]

By: Roberta Rosenberg

Roberta Rosenberg — Mon, 28 Jun 2010 12:19:28 +0000

Thanks for the additional thoughts, Dror. There is no excuse for sending visitors to out-of-date pages or bland, generic landing pages.

By: Dror Zaifman

Dror Zaifman — Mon, 28 Jun 2010 06:50:57 +0000

Another two reason that I find landing pages kill email campaigns are:

1. The email campaign itself sends people to a landing page with an expired offer because the links were never updated in the mailer.

2. The landing page has the same look that was used 20 million times so people close their browser before looking at the offer which may of may not be new due to the “old” look which they mentally match to the old offer.

By: Landing Pages 101

Landing Pages 101 — Fri, 25 Jun 2010 16:17:59 +0000

[...] How Crappy landing Pages Can Kill Email Campaigns [...]