Comments on: Landing Page Makeover Clinic #19: Lunchsense.com

By: Brian

Brian — Fri, 05 Feb 2010 07:55:39 +0000

Very good information.
I really appreciate your site’s content and all of the great information included in the posts.

By: Cisco

Cisco — Mon, 14 Sep 2009 00:27:28 +0000

I been following your posts with great interest over the last couple of month…your free content is SUPER and i learned a LOT. Thanks fo all the work…keep it coming

Cisco

By: Roberta Rosenberg

Roberta Rosenberg — Thu, 10 Sep 2009 10:47:44 +0000

Thanks to everyone for their kind comments! I’m always glad when folks get essential takeaways they can use for their own sites and pages.

One of the points Oli mentioned is important and underscores the approach I take with all the makeovers and that is alignment with whatever your goals are for your landing page or site. Without the alignment, every makeover would write and read the same way. All mechanics and technique without a strong marketing message core.

I’m also a big believer in seeing the page as the key driver in the process of conversion. As you see here, I looked at the main elements: homepage, navigation, interior page and shopping cart. A made-over homepage without a made-over shopping cart experience is all intro without the close. No close? No conversion.

By: Pat Bloomfield

Pat Bloomfield — Thu, 10 Sep 2009 09:08:10 +0000

Great article Roberta.

I always look forward to these make-overs and there always seems to be information to take away and apply to my websites

This month my key points for me, are to revisit my sales process and what can be made simpler. Maybe blog articles addressing my services from different angles, and key phrases, will bring more prospects into the sales funnel…

By: Sonia Simone

Sonia Simone — Thu, 10 Sep 2009 05:13:49 +0000

I have long felt that these are required reading for any copywriter or web designer. Thanks for all your hard work with them, Roberta.

By: pligg.com

pligg.com — Thu, 10 Sep 2009 05:12:24 +0000

Landing Page Makeover Clinic #19: Lunchsense.com | Copyblogger…

This is another addition to our ongoing series of tutorials and case studies on landing pages that work….

By: Oli Gardner

Oli Gardner — Thu, 10 Sep 2009 02:30:18 +0000

I love how opinionated you are in this series. It’s exactly the type of hard-hitting critique clients need.

Many people could take your Top 10 points and apply them to their own landing pages. Having a checklist of best (or worst) practices is great for workflow.

The strongest takeaway for many people should be the process of how you connect your critique with the business goals of the site’s owner.

Nicely done.

By: Jen

Jen — Thu, 10 Sep 2009 02:16:15 +0000

So many helpful tips and I am sure I break all the rules. I don’t sell anything but do want readers to read more than just the first paragraph. I’m glad I found you by way of technorati top 100.

By: C. Taylor Brown

C. Taylor Brown — Thu, 10 Sep 2009 01:27:19 +0000

Great article. Thank you for your sound research and advice. –chriswasbrown.blogspot.com

By: Daily Bytes: Digital Food for Thought – September 9, 2009 | BrandWorks

Wed, 09 Sep 2009 22:13:29 +0000

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