I finally got around to creating a landing page for all the great articles and case studies that Roberta Rosenberg has done on landing pages in the last year. It’s a pretty hefty resource, and I haven’t seen this much landing page advice in one place outside of a paid product.
Also, I realize there are some who are still fuzzy on the whole concept of what a landing page is. Or you may think of a landing page in only one context (such as PPC) without realizing all the ways they are used. So I added a comprehensive definition and some examples as well. Check it out here.
P.S. Oh, and if you’re wondering what golf has to do with landing pages, well… you’ll have to see for yourself.