I have a few things in common with Gene Hackman’s character in Enemy of The State.
If you want to build a loyal following and make more sales in the next ten years, so should you.
Get your tin foil hats on and pull the battery out of your cell phone, today we’re talking privacy-as-marketing.
Hey, who’s that behind you?
Also, Sonia exercises monumental self-control and allows me to live for one more week.
In this episode Sonia Simone and I discuss:
- Tin Foil Hat Marketing and the rise of the “good guy”
- Why turning down freelance work can boost your bottom line
- Should you worry about new mobile privacy guidelines?
- The 80/20 rule of slow copywriting
- Why aren’t you specializing?!
- How to write a remarkably simple business plan
Hit the flash player below to listen now:
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Other listening options:
- Click here to download the mp3 | 30.8 MB | 21:23
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- Click here for the RSS feed (non iTunes)
- Click here for the show archive
The Show Notes:
- Free Internet Marketing for Smart People Course
- Mobile Marketing Association Sets Privacy Guidelines
- In Praise of Slow Copywriting
- Permission Marketing by Seth Godin
- Online Crime is Growing Exponentially
- A Remarkably Simple Business Plan
- We left the building with Girl Talk …
About the Author: Robert Bruce is Copyblogger Media’s Copywriter and Resident Recluse.
Keep the pink and keep talking.
I look forward to your radio messages. In terms of market segments, I guess I lean towards the pre-Boomer Traditionalists rather than the twittering hoard of Gen-Ys.
Robert, I LOUDLY second your motion for Sonia to write more fiction.
Anybody that writes like this ( http://www.creativecopychallenge.com/creative-copy-challenge-2/#comment-42 ) should do so more often.
Shane
Surely, how can turning down freelance work boost my bottom line? hmmmm am very intrigued to find out more on this!
Sonia, in your keynote this morning you said people should include transcriptions with their podcasts for SEO juice. Just curious … does this mean Copyblogger will start to include one?
Great job.
Got em man. We’re a couple behind, but you’ll find a link to them in the “Other listening options” of each episode:
http://www.copyblogger.com/category/radio/
Nice, Robert! I’m impressed.
We were talking about you. I was really hoping to see you, you know.
Oh! I came to know some important information by listening to this audio. Thank you. Please keep updating the new concepts.
I loved this podcast!