Comments on: What Purple Rain Can Teach You About Effective Online Marketing

By: Stefan

Stefan — Sun, 15 Nov 2009 18:18:27 +0000

Great work, the heading has done her job. I had to read the post just because the heading made me curious. Thats th way you create markets.

By: Brian Clark

Brian Clark — Thu, 12 Nov 2009 16:49:11 +0000

Robert, a blog post based on Morris is inevitable… and he would demand that he have the spotlight all to himself.

By: Robert Gorell

Robert Gorell — Thu, 12 Nov 2009 16:31:27 +0000

Feels like I just read the Purple Rain (the film) of Copyblogger (the blog) posts for true Copyblogger (the man)-slash-Prince (”The Kid”/The Artist) fans.

Glad to be a part of that audience of 60 or so people!

My only disappointment is that you didn’t use the sordid power struggle between Prince and Morris Day — both for Apollonia’s love and nightclub dominance — as analogy fodder for keeping our eyes focused on what truly matters.

If we’re too focused on the distractions of The Time at hand, we risk losing our most valued relationships (Apollonia), ignoring product development (Vanity 6), and The Revolution never happens.

It was all there for you, Brian.

By: Tom Wanek

Tom Wanek — Thu, 12 Nov 2009 14:00:39 +0000

Exactly, Brian. The first step every business owner must take: Uncover the felt need of the customer that you are willing and able to meet. Until you can speak to the customer’s felt need, how can you possibly hope to persuade them?

By: Shane Arthur

Shane Arthur — Wed, 11 Nov 2009 20:07:26 +0000

If I had been drinking water just now, I would have spit it up laughing!!!!!!

By: Sonia Simone

Sonia Simone — Wed, 11 Nov 2009 19:02:59 +0000

As long as I don’t have a radio face, I’m happy.

By: Shane Arthur

Shane Arthur — Wed, 11 Nov 2009 18:31:34 +0000

Sonia, you have a radio voice for sure.

By: Sonia Simone

Sonia Simone — Wed, 11 Nov 2009 18:03:35 +0000

I think Shane just said something saucy to me but I’m not sure.

By: Omar

Omar — Wed, 11 Nov 2009 17:30:28 +0000

Thanks for the article. Right now I’m marketing a book and I’m mentally formulating how to generate sales. So far I’ve used texting, emailing, facebook, and myspace. But I have one question I notice one of my purchases came from an unexpected person. I didn’t know she was into my ebooks genre.

By: Ryan

Ryan — Wed, 11 Nov 2009 15:33:50 +0000

I say focus on people, not things. People new to internet marketing tend to focus on things: numbers, websites, etc. You’re not selling to websites. When you’ve placed backlinks on a number of websites, that doesn’t mean you’re selling to anybody. You’re wasting energy on things before people.

When you decide to connect with people interested in your product, to network, build trust and established relationships, you are on the right track.