Comments on: How to Write Copy for Short Attention Spans

By: The Direct Marketing Voice » The Direct Marketing Voice Links 5-19-2009

The Direct Marketing Voice » The Direct Marketing Voice Links 5-19-2009 — Tue, 09 Aug 2011 20:12:14 +0000

[...] How to Write Copy for Short Attention Spans [...]

By: Lubinrho » So what?

Lubinrho » So what? — Tue, 17 May 2011 02:22:23 +0000

[...] me how to jazz up copy to catch people who scan web pages quickly. Since I had just recently read How to Write Copy for Short Attention Spans by Sherice Jacob, I directed him [...]

By: Copywriting Tips – When Less is More « Squam Creative Services Blog

Copywriting Tips – When Less is More « Squam Creative Services Blog — Fri, 22 Apr 2011 16:34:20 +0000

[...] How to Write Copy for Short Attention Spans [...]

By: 5 Questions That Generate Website Content and Increase Sales

5 Questions That Generate Website Content and Increase Sales — Thu, 03 Mar 2011 17:08:58 +0000

[...] in mind that in developing your content, keep it brief and succinct! You only have a few seconds to grab and keep a reader’s attention. Tips [...]

By: 4 Must-Ask Questions that Will Connect You to Your Customers « iElectrify

4 Must-Ask Questions that Will Connect You to Your Customers « iElectrify — Wed, 13 Oct 2010 01:10:41 +0000

[...] What do they want? This is getting to the core benefit and asking “so what?” enough times to really discover what people want. For example, if I were in the market for a [...]

By: The Feng Shui Guide to Eliminating Web Page Clutter at iElectrify.com

The Feng Shui Guide to Eliminating Web Page Clutter at iElectrify.com — Mon, 01 Feb 2010 17:17:17 +0000

[...] of professional photos. If your product is digital, a 3D cover really helps it to stand out. Break up text into “chunks” that your readers can easily scan with their eyes (which is what they’re doing anyway) and use [...]

By: TGIF Social Internet Marketing Wrap Up

TGIF Social Internet Marketing Wrap Up — Tue, 22 Dec 2009 20:47:16 +0000

[...] How to Write Copy for Short Attention Spans from CopyBlogger: Great, simple post about chunking your content and giving the “so what” at the beginning to get your readers reading. [...]

By: Do Your Readers Secretly Think You’re a Liar? | Copyblogger

Do Your Readers Secretly Think You’re a Liar? | Copyblogger — Wed, 07 Oct 2009 22:30:48 +0000

[...] backing up your statement with easily digestible chunks of proof, it’s time to hit them with the call to [...]

By: EZpro-Now » Do Your Readers Call You a Liar?

EZpro-Now » Do Your Readers Call You a Liar? — Wed, 07 Oct 2009 17:53:18 +0000

[...] backing up your statement with easily digestible chunks of proof, it’s time to hit them with the call to [...]

By: ravi

ravi — Fri, 25 Sep 2009 20:16:52 +0000

I love this. I find with my blogging, summarising my political point in one or two sentences first is important, sometimes bolded rather than slowly building up to my point.