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	<title>Comments on: What’s Your Blog Really About?</title>
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	<link>http://www.copyblogger.com/whats-your-blog-really-about/</link>
	<description>Copywriting and Content Marketing Strategies</description>
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		<title>By: Scrappy Marketing Solutions &#187; About About Pages (via ProBlogger)</title>
		<link>http://www.copyblogger.com/whats-your-blog-really-about/#comment-2193</link>
		<dc:creator>Scrappy Marketing Solutions &#187; About About Pages (via ProBlogger)</dc:creator>
		<pubDate>Thu, 08 Jun 2006 23:43:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.copyblogger.com/what%e2%80%99s-your-blog-really-about/#comment-2193</guid>
		<description>[...] Via ProBlogger, via Copyblogger, here&#8217;s a discussion About About Pages. Both Brian at Copyblogger and Darrin at ProBlogger make a really good point about making your blog an effective marketing tool.Brian writes: Most blog ‘About’ pages tend to be about the author, not about the blog. And most of the time, that’s where visitors will click away, never to be seen again, because they were provided with no compelling reason to ever come back.” [...]</description>
		<content:encoded><![CDATA[<p>[...] Via ProBlogger, via Copyblogger, here&#8217;s a discussion About About Pages. Both Brian at Copyblogger and Darrin at ProBlogger make a really good point about making your blog an effective marketing tool.Brian writes: Most blog ‘About’ pages tend to be about the author, not about the blog. And most of the time, that’s where visitors will click away, never to be seen again, because they were provided with no compelling reason to ever come back.” [...]</p>
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		<title>By: John Rivera</title>
		<link>http://www.copyblogger.com/whats-your-blog-really-about/#comment-2192</link>
		<dc:creator>John Rivera</dc:creator>
		<pubDate>Thu, 08 Jun 2006 23:38:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.copyblogger.com/what%e2%80%99s-your-blog-really-about/#comment-2192</guid>
		<description>Brian, this is a first for me. Two commentaries in a row for one blog. 

I have to say, you have wowed me with your blog and that&#039;s hard to do. 

I have spent hours combing through your site, discovering golden nuggets of knowledge. 

Thank you! Copyblogger is aces in my book!</description>
		<content:encoded><![CDATA[<p>Brian, this is a first for me. Two commentaries in a row for one blog. </p>
<p>I have to say, you have wowed me with your blog and that&#8217;s hard to do. </p>
<p>I have spent hours combing through your site, discovering golden nuggets of knowledge. </p>
<p>Thank you! Copyblogger is aces in my book!</p>
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		<title>By: Kates</title>
		<link>http://www.copyblogger.com/whats-your-blog-really-about/#comment-1868</link>
		<dc:creator>Kates</dc:creator>
		<pubDate>Tue, 30 May 2006 05:35:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.copyblogger.com/what%e2%80%99s-your-blog-really-about/#comment-1868</guid>
		<description>My about page will have contents from now on. I find no compelling reason to put something in there before.</description>
		<content:encoded><![CDATA[<p>My about page will have contents from now on. I find no compelling reason to put something in there before.</p>
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		<title>By: Scrappy Marketing Solutions Blog</title>
		<link>http://www.copyblogger.com/whats-your-blog-really-about/#comment-1855</link>
		<dc:creator>Scrappy Marketing Solutions Blog</dc:creator>
		<pubDate>Mon, 29 May 2006 14:01:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.copyblogger.com/what%e2%80%99s-your-blog-really-about/#comment-1855</guid>
		<description>&lt;strong&gt;About About Pages (via ProBlogger)...&lt;/strong&gt;

Via ProBlogger, via Copyblogger, here&#039;s a discussion About About Pages. Both Brian at Copyblogger and Darrin at ProBlogger make a really good point about making your blog an effective marketing tool. Brian writes:Most blog ‘About’ pages tend to be abo...</description>
		<content:encoded><![CDATA[<p><strong>About About Pages (via ProBlogger)&#8230;</strong></p>
<p>Via ProBlogger, via Copyblogger, here&#8217;s a discussion About About Pages. Both Brian at Copyblogger and Darrin at ProBlogger make a really good point about making your blog an effective marketing tool. Brian writes:Most blog ‘About’ pages tend to be abo&#8230;</p>
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		<title>By: Abhijit Nadgouda @ iface knwsfb7v3y &#187; Blog Archive &#187; Website&#8217;s Metadata</title>
		<link>http://www.copyblogger.com/whats-your-blog-really-about/#comment-1656</link>
		<dc:creator>Abhijit Nadgouda @ iface knwsfb7v3y &#187; Blog Archive &#187; Website&#8217;s Metadata</dc:creator>
		<pubDate>Mon, 22 May 2006 03:32:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.copyblogger.com/what%e2%80%99s-your-blog-really-about/#comment-1656</guid>
		<description>[...] I came across an excellent article by Brian Clark on his Copyblogger blog about - well - about pages. In fact, it is more than just the page, it is about communicating with your reader to inform about your blog. I will take the liberty of extending this to a generic website. [...]</description>
		<content:encoded><![CDATA[<p>[...] I came across an excellent article by Brian Clark on his Copyblogger blog about &#8211; well &#8211; about pages. In fact, it is more than just the page, it is about communicating with your reader to inform about your blog. I will take the liberty of extending this to a generic website. [...]</p>
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		<title>By: Bright Meadow &#187; Sunday Roast: death by Jello is very unlikely</title>
		<link>http://www.copyblogger.com/whats-your-blog-really-about/#comment-1599</link>
		<dc:creator>Bright Meadow &#187; Sunday Roast: death by Jello is very unlikely</dc:creator>
		<pubDate>Sun, 21 May 2006 11:55:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.copyblogger.com/what%e2%80%99s-your-blog-really-about/#comment-1599</guid>
		<description>[...] A while back I wrote something on the need (or not) for an &#8216;About&#8217; page. If you&#8217;re still in doubt, read what Brian has to say on the topic. (Also, writing a good &#8216;About&#8217; page is harder than you&#8217;d think. Still not happy with my own. Grr). [...]</description>
		<content:encoded><![CDATA[<p>[...] A while back I wrote something on the need (or not) for an &#8216;About&#8217; page. If you&#8217;re still in doubt, read what Brian has to say on the topic. (Also, writing a good &#8216;About&#8217; page is harder than you&#8217;d think. Still not happy with my own. Grr). [...]</p>
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		<title>By: What’s Your Blog Really About? at JohnTP&#8217;s Home</title>
		<link>http://www.copyblogger.com/whats-your-blog-really-about/#comment-1575</link>
		<dc:creator>What’s Your Blog Really About? at JohnTP&#8217;s Home</dc:creator>
		<pubDate>Sun, 21 May 2006 05:45:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.copyblogger.com/what%e2%80%99s-your-blog-really-about/#comment-1575</guid>
		<description>[...] blogging, readers.    Technorati Tags: about, blog, blogging, readersBrian at copyblogger asks What’s Your Blog Really About? and gives some good tips for writing an about page. Most blog “About” pages tend to be aboutthe author, not about the blog. And most of the time, that’s where visitors will click away, never to be seen again, because they were provided with no compelling reason to ever come back. [...]</description>
		<content:encoded><![CDATA[<p>[...] blogging, readers.    Technorati Tags: about, blog, blogging, readersBrian at copyblogger asks What’s Your Blog Really About? and gives some good tips for writing an about page. Most blog “About” pages tend to be aboutthe author, not about the blog. And most of the time, that’s where visitors will click away, never to be seen again, because they were provided with no compelling reason to ever come back. [...]</p>
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		<title>By: LexBlog Blog</title>
		<link>http://www.copyblogger.com/whats-your-blog-really-about/#comment-1556</link>
		<dc:creator>LexBlog Blog</dc:creator>
		<pubDate>Sun, 21 May 2006 01:14:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.copyblogger.com/what%e2%80%99s-your-blog-really-about/#comment-1556</guid>
		<description>&lt;strong&gt;&#039;About Pages&#039; on blogs...&lt;/strong&gt;

The number one rule for blog design is &#039;don&#039;t make me think.&#039; Make it readily apparently what you and your blog is about. The best way to do this on your blog is with your &#039;about page.&#039; Darren Rowse has......</description>
		<content:encoded><![CDATA[<p><strong>&#8216;About Pages&#8217; on blogs&#8230;</strong></p>
<p>The number one rule for blog design is &#8216;don&#8217;t make me think.&#8217; Make it readily apparently what you and your blog is about. The best way to do this on your blog is with your &#8216;about page.&#8217; Darren Rowse has&#8230;&#8230;</p>
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		<title>By: Rough Guide to Blogging: The Blog &#187; Your &#8220;About&#8221; Page</title>
		<link>http://www.copyblogger.com/whats-your-blog-really-about/#comment-1469</link>
		<dc:creator>Rough Guide to Blogging: The Blog &#187; Your &#8220;About&#8221; Page</dc:creator>
		<pubDate>Fri, 19 May 2006 17:04:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.copyblogger.com/what%e2%80%99s-your-blog-really-about/#comment-1469</guid>
		<description>[...] Brian over at copy blogger provides a lengthy post about the function and uses of a well composed &#8220;About&#8221; page. You know, the one where you tell people about yourself in order to entice them into continued reading? [...]</description>
		<content:encoded><![CDATA[<p>[...] Brian over at copy blogger provides a lengthy post about the function and uses of a well composed &#8220;About&#8221; page. You know, the one where you tell people about yourself in order to entice them into continued reading? [...]</p>
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		<title>By: Squirrelinabox</title>
		<link>http://www.copyblogger.com/whats-your-blog-really-about/#comment-1418</link>
		<dc:creator>Squirrelinabox</dc:creator>
		<pubDate>Thu, 18 May 2006 22:24:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.copyblogger.com/what%e2%80%99s-your-blog-really-about/#comment-1418</guid>
		<description>Great &quot;kick in the pants&quot; article!  I actually think my about page on my Office Humor Blog is really good.  I use a gimmick of doing a &quot;who, what, where, when, why&quot; list.

However, finding my about page may not be that easy.  I just have a small link at the top next to &quot;home&quot;, &quot;links&quot;, and &quot;contact&quot;.  After reading this article I may go with a more obvious placement with my about link.  

Most bloggers put a decent sized chunk of &quot;about&quot; info on their sidebar somewhere with a link to more... maybe I&#039;ll have to give up some sidebar realestate and do that.</description>
		<content:encoded><![CDATA[<p>Great &#8220;kick in the pants&#8221; article!  I actually think my about page on my Office Humor Blog is really good.  I use a gimmick of doing a &#8220;who, what, where, when, why&#8221; list.</p>
<p>However, finding my about page may not be that easy.  I just have a small link at the top next to &#8220;home&#8221;, &#8220;links&#8221;, and &#8220;contact&#8221;.  After reading this article I may go with a more obvious placement with my about link.  </p>
<p>Most bloggers put a decent sized chunk of &#8220;about&#8221; info on their sidebar somewhere with a link to more&#8230; maybe I&#8217;ll have to give up some sidebar realestate and do that.</p>
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