Where the Hell is Matt?

Apparently, Stride Gum gets how this whole viral video thing works.

After you watch the video (it’s worth it), and read through the 3,876 (!) comments, visit Matt’s site and get the whole story.

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{ 5 trackbacks }

marcelfahle.com » Blog Archive » Where the hell is Matt?: June 24, 2006 at 5:11 am
nonlinear » Blog Archive » What the hell? Viral advertising: June 24, 2006 at 5:23 pm
My blog of HR, and technology stuff » Blog Archive » links for 2006-06-26: June 26, 2006 at 2:35 pm
Where The Hell Is Matt Goes Viral » Entrepreneur’s Journey - by Yaro Starak: July 6, 2006 at 1:57 am
Marketing Basics: July 6, 2006 at 5:11 pm

{ 5 comments }

1 David Krug June 23, 2006 at 4:46 pm: Brian,
You Totally Should Have Embedded the Video so it would have shown up in my RSS. Argh matey. Cuz I know the story. I’m a YouTube addict
2 Brian June 23, 2006 at 4:53 pm: I tried, but it didn’t work as advertised and I needed to move on to real work.
3 risingsunofnihon June 24, 2006 at 6:32 am: I am not a YouTube addict yet, so I didn’t know anything about this particular video. I’ll admit it — I laughed at that stupid thing! Good for Stride Gum for getting in on the action.
4 rickey gold June 24, 2006 at 3:13 pm: Great marketing. I gotta go find this gum.
5 chartreuse June 26, 2006 at 7:56 am: nice.