This Monday was Valentine’s Day, which is one of those rare days my wife Robin and I go out without the kids and then realize that we’ve forgotten how to converse without being constantly interrupted.
So, in an attempt at some sense of normalcy, I started banging my silverware on the table and demanding to be taken to the bathroom every five minutes. Then I ordered something we both knew I wouldn’t eat and played with it while Robin negotiated with me for three more bites. Eventually we got tired, threw my congealed mac and cheese in a styrofoam box, and dropped it in the parking lot before going home reasonably content.
Hope you all had a similarly awesome love day.
Here’s what happened this week on Copyblogger:
This post is essentially about how to date your customer. While I agree with this as a metaphor (getting your customers to like you), I think it’s a bad idea when put into practice. First of all, if you want more than one customer, someone is bound to get jealous. Second, you’re going to have to watch a lot of bad romantic comedies. And third, who’s going to pick up the check when you go out? Because you know that’s going to be awkward.
The Social Eyes theme for the Genesis framework on WordPress is great and easy to use and has all of the SEO benefits you know and love, but more importantly, its name will remind you of the Hall and Oates song “Private Eyes.” And am I crazy, or does Daryl Oates look exactly like Gary “Baba Booey” Dell’Abate from The Howard Stern Show?
Aside from the continuing implication that romance with customers is a good idea, this post really makes you think (in a good way, not in a “why is that man wearing a tortoise?” way) about the best way to approach prospecting and sales. Do you go in like a love-struck doofus or plan things out a bit? I prefer the former, but apparently that’s not correct.
Jeers to this latest episode of the IMfSP podcast for not being about love AT ALL, but instead being about Groupon, which I still don’t understand even a little bit. Apparently if you listen to this, you’ll see how you may not need Groupon, but what does that have to do with amour? Maybe it’s a typo, and the podcast is about a service called “Gropeon.” As in, “Get your grope on.” That would be lovely.
TGIF, because I’m running out of jokes about love, dating, and groping. So instead, I’ll just mention that this post is full of good tips to get your readers to really love you, like to totally get out of the “friend zone” and get serious. And then for the joke, I’ll sit here and make armpit noises.
This week’s cool links:
- Twitter Marketing Guide: If you see ridiculously long posts like this as “comprehensive” instead of “holy crap I’ll never read all that,” this guide to Twitter is for you.
- 12 of the Best About Us Pages on the Internet: Why isn’t mine on this list?
- Inside the Creative Mind of Funnyman Tim Siedell: If you don’t want to take the time to read this post about some awesome creativity, you must least scan it and read the pullout quotes from the very funny @badbanana.
- Two paths for successful group events: I have a pretty strong preference for path #2. If anyone sees me at SXSW acting like I have a strategy, you have my permission to call me the emasculating insult of your choice.
About the Author: Johnny B. Truant is one of the creators of Profitable Idealism, a course about how to increase profits by adding idealism to your business, and how to supercharge idealism by adding a focus on profit. You can pre-register for Profitable Idealism until Tuesday to save $200!