Copyblogger Weekly Wrap: Week of May 9, 2011

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This week, I went to Target, bought a $30 desk, built a stand that would raise it 18 inches in the air, stuck my in-laws’ unused treadmill under it, and made myself a walking desk. (I know the monitor needs to move up. You’re looking at the 1.0 iteration.)

Yes, I know it’s a weird thing to do. Yes, I can actually work at it – blogging and all. And yes, there’s something wrong with me.

Why do you ask?

Anyway, here’s what happened this week on Copyblogger:


The Ultimate Guide to Twitter Marketing

Want to know ANYTHING about Twitter marketing? And I do mean “anything”? Then you should read this huge collection of resources because everything is in here, including not how to be that idiot on Twitter who everyone is talking about. We all know that guy.

Read the full post here.


The Simple Sales Strategy that Boosts Your Bottom-Line

I love this because it’s so true. Think choice is good? Yeah, it is… kind of… for a while… when you’re not trying to make a sale. When trying to persuade people to action, fewer choices of action may actually be better. But I want to take this whole idea a step further: a ZERO-option sales strategy! I’ll reduce my best stuff to zero compelling, persuasive offers. And then just watch the money roll in!

Read the full post here.

Wednesday AM:

Do You Like Copyblogger?

This post isn’t like that whiny kid in high school who couldn’t get enough attention. It’s more about you checking out Copyblogger’s Facebook page and… wait for it… “liking” Copyblogger there. Get it? Okay, now go do it.

Read the full post here.

Wednesday PM:

21 Ways to Create Compelling Content When You Don’t Have a Clue

This post is chock full of ideas of how to generate content for your site when you have no idea what to do, create, write, whatever. All are better than what I did once, which was to write about my total failure to have anything to write about. And because I was all out of ideas, even that story wasn’t at all compelling or instructive.

Read the full post here.


Why Your Next Online Marketing Client May Live Next Door

Pshaw. Posts like this one (about how your best market for internet stuff might be local businesses) make light of my struggle to get AWAY from local, seeing as I’d rather live somewhere else. How am I supposed to pretend I live somewhere with culture and sunlight and more than four useable months per year if I concentrate on local? Well, I suppose the money from their business would help, but… small comfort.

Read the full post here.


The Secret to Writing Undeletable Emails

The point of this episode of the IMfSP podcast is that you want your emails to be welcome, engaging, and compelling, but I think it’d be awesome if we could learn how to create emails that literally couldn’t be deleted. It’d be like Julien Smith’s pop-over. So awesome.

Read the full post here.

This week’s cool links:

About the Author: Johnny B. Truant, who actually does know a thing or two about business, recently debuted his Bullet Sessions coaching — so bring out your questions (and also your dead).

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Reader Comments (24)

  1. says

    I’ve actually been hearing a lot about stand-up desks lately. They’re supposed to be much better for your health than traditional desks because sitting uses up very little energy leading to…a myriad health problems.

  2. Andrea says

    Ah yes… the walking desk. I saw that on the cover of Affiliate Summit FeedFront a couple of years ago. I’ve been intrigued ever since, but too cheap/lazy to put such a thing together for myself.

  3. says

    Your desk is fantastic!! You need to mass market it and seal the idea as yours….NOW! I swear I have thought to myself, I should be getting exercise but my blogging or just surfing the net is taking up to much time…which I love doing. But being able to be on my computer or iPad while getting exercise? Simply brilliant!!! You rock in so many ways!!

  4. says

    I have done this exact same thing — or tried – but without quite the success. (I can barely walk and chew gum…). Now I save all my audio files (like Internet Radio for Smart People!) and listen while I workout so I can be ‘working’ while I workout.

    There really is a multi million dollar idea here for the company that gets it right. (of course there is also the potential for several lawsuits!!)

    Brilliant Jb!

    Amy Parmenter
    The ParmFarm

  5. says

    I love it! Great idea. I have a treadmill, now I just need a new computer or laptop as I can’t put my 12 year old computer on a small raise desk!

  6. Somone says

    Great wrap up..intrigued to see a pic of your creation. Link to desk-mill coming soon?

  7. says

    I’ve been working standing up, mostly, for the last 3 years. If someone hadn’t told me not to say I can’t sit much anymore because I have RSI of the butt is too much information, that would be the reason. Hurts to sit. Slouching is ok. Speaking of which, I hear the couch calling…

  8. says

    Hi johnny,

    Thank you very much for all those tips you gave us this week.

    I am blessed to have you as a mentor. Hope to lean more from you.

    Do have a great new week ahead.


  9. says

    Best post of the week was “do you like copyblogger”
    my answer is Yeah! I love CopyBlogger..and it’s pure content.

  10. says

    Ingenious idea Johnny!

    Shows your true hard-working colors. Where can I order mine!? ; )

    Great posts this week as usual. The one that really hit home for me was “Why Your Next Online Marketing Client May Live Next Door.”

    This is especially great advice for young marketers looking to grab valuable experience. Though the pay at first might be less than average, it will certainly come back to you in the long run.

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