I’m trying to teach my kids to think independently. I guess it comes down to temperament and desire, but I’d love it if they decided to become entrepreneurs. But for now, it’d be enough if they just learned to follow their interests instead of allowing themselves to be indoctrinated by school, friends, Cap’n Crunch, etc.
The problem with this, of course, is that when you teach your kids to think independently and question norms, they start not listening to you. You get questions like, “Why do I need a bath? Who am I trying to impress?”
I’m thinking maybe I’ll roll with it. Being smelly will have some social side effects, but it’ll also mean that at least I won’t have to worry about my daughter’s dating life.
Here’s what happened this week on Copyblogger:
This is one of those incredibly comprehensive round-ups of all the resources you’ll ever need, this time about Facebook and Facebook marketing. And really, I should read a few of these, because all I know about Facebook is that it’s popular but unwise to publish photos of drunken revels and that fake Facebook pages are hilarious.
Want to convey expert content but aren’t an authority yourself? It’s cool — you can borrow the talent of others! Experts can give you great free content and make you look like a star, so check out this post to find out how to harness that “power of experts” correctly. And this all makes sense, too, since I’ve been having no luck growing my blog with the power of Grayskull.
I like how this post has a “punch you in the face and imply that you suck” quality to it. It’s all subtle, too. The three steps WILL, executed properly, help to curb your publication of dry and droll content… but first let’s admit that most stuff online is terrible and useless. Kind of passive-aggressively helpful about copy, like if your mother-in-law and Brian Clark were accidentally fused together in a teleporter mishap.
Want your audience rapt with attention, just waiting for your next blog post or marketing piece? This post is your guide to making that happen. Just make sure you do this whole “cliffhanger” thing correctly, because it can backfire on you if you’re not careful. For instance, don’t end a sales page with the teaser, “Come back here next week to see what kind of car I’ll buy with all the money I make from you people.” Trust me on this one.
This episode wraps up the IMfSP podcast’s inaugural season, as things wind down into the piña colada days of summer here in the US. In order to end season 1 having answered your most burning questions, Brian and Robert address the most pressing inquiries they feel you may have about internet marketing, possibly including, “What is Gary Numan doing now?” and “Did I leave the iron on?”
This week’s cool links:
- 3 Phases of Social Media SEO – Where Are You At?: Social media SEO is an evolving thing (or so this guy-who’s-bad-at-SEO has been told), so where are you on your evolutionary path, and where are you going?
- 7 Ways to Make Testimonials Work Harder for You: You may have gathered some testimonials, but are you using them to their very best use? This post will get you closer.
- Pixie Dust & The Mountain of Mediocrity: This one hits home with me because it contends that making users more awesome is something you should be paying attention to. And… you know… I agree.
- Entrepreneurship For Kids: Is It Ever Too Young?: I love this post because it encapsulates a lot of what I’m trying to teach my kids (see intro). Really. I can’t even think of a joke for this one.