3 Powerful Tips for Building Your Business and Career

3 Powerful Tips for Building Your Business and Career
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Reader Comments (19)

  1. Great article. I think delving deeply into a niche is a great idea. These specialist skills really set people and businesses apart. There’s something really great about being known as an authority in a subject.

  2. Dan, One thing that always come to my mind when I read your articles is you write so simply, it can be read without putting pressure on your brain, which gives a positive effect on readers mind.
    My conclusion is writing so easy is not so easy….Lolz

  3. Consistency is so important. I am so glad you made it a point to talk about soft skills. We focus too much on whether we have the skills to do this or that. However, the fact remains that hard skills can easily be taught (for the most part), soft skills on the other hand are difficult to master and takes a good amount of will.

  4. Good points, especially about the soft skills. If you want to stand out in today’s workplace you have to rely on something besides just knowing stuff and having an overloaded CV.

  5. Great points, all. Being consistent when it comes to producing and distributing content is so darned important. My content marketing goals include a certain amount of blog content per week, along with a weekly email newsletter, but it’s not always easy to make that happen when you’ve got to factor in time to do client work, as well as time to market yourself to get new clients.

    I haven’t got this challenge licked completely just yet, but I found that what really helps me is spending a few focused hours at the beginning of each quarter generating blog post and newsletter ideas, then creating an editorial calendar for each and getting it down in a document that I can refer to each week as I’m creating the content. Still, I wish their were more hours in the day sometimes! : )

  6. Thanks Dan for a clear, concise and very helpful article.

    The health/fitness/wellness industry that I am a part of is bubbled over with ‘niches’ that all look the same. Been honing my authority in this industry so that I stay very well separated from being categorized with one of the ‘bozos’.

    Love how you pointed out that by being the jack that blends in does nothing for the ability to be taken seriously and stand out. Simple, sensible and practical.

    ‘Soft Skills’…never heard that before but damn could immediately feel the groove of the meaning. It’s demonstrating those interpersonal skills in your copy that is the brilliance!

  7. I am always learning how important #2 is.

    Years ago I had a “build it, they will buy” mentality. But I’ve learned the hard way you need to listen to your audience and customers and be of service.

    Learn about their problems, how they view the world, how and what they think about things. Speak with them (I’m doing a Google Hangout series now to facilitate this, for example) and work with them. Being of service is all about being human.

  8. “In today’s world, more and more people are lacking soft skills because they are relying too much on technology for communication and project management.”

    Dan, I agree. That’s why I love the advice Gary Vaynerchuk gave to this copywriter, Jackie Pearce – “pick up the phone and call your clients!”

    http://www.youtube.com/watch?v=AW1w_GL1Uuw&feature=c4-overview&list=UUctXZhXmG-kf3tlIXgVZUlw

    Dan, any advice on how to juggle using your soft skills and publishing content with having a busy working life? I’m so busy doing the work, I feel that I have little time to promote myself.

  9. Great short read. So very true and timely for me personally considering I’ve spent all weekend polishing up my online portfolio. I think it’s safe to say that you can become a subject matter expert in even a fairly broad area, too, such as internet marketing, or web development – areas big enough to offer lots of material to speak on, yet limited to specific business functions. Of course, having soft skills is probably the most important on this list for career technologists. Everyone appreciates an assertive, confident communicator.

  10. Excellent article. Soft skills – verbal and written communication skills as well as interpersonal skills make a huge difference in personal and professional life.

    Just as mentioned in point 3 – consistency is key in everything in life. Woody Allen said “80% of life is showing up”. No matter whether it is content publishing, or learning to play piano, or play Socccer – if you show up consistently – you will make a huge progress.

  11. One thing people continuously ignore is the importance of soft skills. No matter you are spending your day in front a computer screen, your work/words/copy will have a reflection of you. And the good news is it is possible to acquire many of those soft skills – you do not have to be born with those skills. Your example, calling people instead of writing, is perfect. By calling people instead of writing, you get things done more quickly, refresh your relationship with that person and take a break from technology.

  12. Excellent article. Soft skills – verbal and written communication skills as well as interpersonal skills make a huge difference in personal and professional life.

    Just as mentioned in point 3 – consistency is key in everything in life. Woody Allen said “80% of life is showing up”. No matter whether it is content publishing, or learning to play piano, or play Socccer – if you show up consistently – you will make a huge progress.

  13. I love how you’re honest about the length of time becoming an expert can take. The majority of my mentors (colleagues) are still perfecting their niche after years of working in the industry and that’s simply because digital changes so rapidly. So I guess you can add flexible and tenacious as major players in the soft skills set.

  14. Another tip for building your business and career is to join your local chamber of commerce. I did this, and I am bartering my content writing/marketing and social media skills in exchange for membership. I was also asked to speak at one of their meetings next year. I have two presentations, and I’m hoping to give present both of them This is another way for me (and others) to market my content.

    *I like the tip about calling someone. It’s convenient to email or text, but when you pick up the phone and speak to someone, it’s more personal. You receive a better chance to know the person on the other end better, and they get to know you, too.

  15. I really like your “quick” words of awareness. Most of us have heard all this before, but it probably didn’t register at a level that we keep them in our conscience. Thanks for the reminders without going overboard.

  16. Dan, what called my attention is “call your customers” I work in the sales field, so I can say there is nothing as show up in person, or on the phone… Getting social in real life improve your ability to get in touch in social media or “virtual life”

  17. Great inspiring posts with the exact tips for anyone who would want to build a successful a career should be focusing.

    This article really resonates with my last three years experiences. How I have to start building my freelance service from scratch by learning SEO and Content marketing. As you have mentioned when we build authority people want to work with us.

    My Latest Book “SEO & Social Media for Hospitality Industry” which was published on Amazon Kindle few backs recently helped me get another new £1k a month client.
    The book helped them find me and contact me for a presentation and finally they decide to give me the work.

    I see there is a very big need to to stand out form the crowd, if you are into freelance services or small business.

  18. Meeting in person is definitely vital in building relationships – very effect. It also is a great way to get out and about and moving your body.

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