Have you ever reached a plateau with your content? You come to a point where you have a predictable amount of traffic, that traffic creates a predictable level of response (comments, clickthroughs for your product, number of back links, whatever), but your response doesn’t seem to budge past that point.
It’s fun climbing to that spot, but less fun to get stuck there for weeks or months on end. I’m going to share a painful secret with you. It isn’t your layout or your banner. It isn’t your SEO. It isn’t your lack of the perfect WordPress plugin.
It’s your content.