Last week, the Webmaster Central team at Google announced that they will be rolling out an algorithmic change that addresses “Doorway Pages.” Huh?
You may ask yourself “What’s a Doorway Page?” If so, you’re in good company. Many people haven’t heard of them.
Doorway Pages have not been a part of the overall search equation for years, but now Google is redefining what they consider to be a Doorway Page, which is a little vague.
Google does loosely define what a Doorway Page may be based on a particular set of questions.
On this episode of Search & Deploy, host Loren Baker and Duane Forrester of Bing.com discuss the concept of Doorway Pages, what they are, and how Google could regard some pages as Doorway Pages.
What type of pages might you have on your site that Google could consider to be Doorways?