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by  Stefanie Flaxman
on  November 18, 2019

Clickbait or Damn Good Headline?

Certified Content Marketers Content Marketing Copywriting Headlines

When I review applications from students in our Certified Content Marketer training program, I get to read some great content….

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Stefanie Flaxman

15 Marks of Exceptional Writing that Gets Noticed

Content Marketing Social Media Marketing Writing
Sonia Simone

A 7-Point Plan for More Shareable Content

Content Marketing Content Marketing Strategy Social Media Marketing
Stefanie Flaxman

3 Reasons Why Good Ideas Are a Real Threat to Good Writing

Certified Content Marketers Content Marketing Writing
Brian Clark

Ernest Hemingway’s Top 5 Tips for Writing Well

Blogging Copywriting Writing
Stefanie Flaxman

Compare Apples to Oranges (In This Case, It’s the Smartest Thing to Do)

Content Marketing Copywriting Persuasion Selling
by  Sonia Simone
on  November 6, 2019

Are Sales Slipping Through Your Fingers? Close the Deal with Logical Benefits

Copywriting Persuasion Selling

Emotional benefits of your offer trigger the “me-want” response. They create desire — but creating desire isn’t usually enough. Unless…

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Kelton Reid

10 Ways Specificity Helps You Build a Profitable Audience

Content Marketing Copywriting
Stefanie Flaxman

3 Resources for When You’re Ready to Take Control of Your Writing Career

Certified Content Marketers Content Marketing Copywriting Writing
Stefanie Flaxman

Writing Advice: Trick or Treat?

Content Marketing Copywriting Creativity Writing
Sonia Simone

Take 15 Minutes to Find Your Winning Difference

Blogging Content Marketing Copywriting Creativity Entrepreneurship
Robert Bruce

How to Kill Writer’s Block and Become a Master Copywriter in Only 3 Hours a Day

Copywriting Creativity Freelance Writing Productivity
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