Technology is frustrating when you’re not a technical person, and dealing with “techies” is even more so.
Developers, designers, and power users speak a different language, and often lose sight of the day-to-day challenges that entrepreneurs and freelancers face.
Users want tech to “just work,” and technologists often throw up their hands and tell everyone to reboot … again.
It cuts both ways, but it doesn’t have to be so difficult.
A little willingness to learn and apply new knowledge can go a long way for the businessperson using today’s tools.
Introducing Technology Translated: A Technology Podcast for Non-Techies
I’ve been working in tech since 1997. I live it, breathe it, and absolutely love it.
I’ve run my own technology business, VSELLIS.com, since 2008. We’ve grown and thrived by remembering that people are hiring us to do the work they can’t do, don’t have time to do, or don’t want to do.
Most of the time, we do things they don’t understand. We exist to bring their businesses to life online, even when those businesses have little to do with technology.
But we need our clients to be active participants in the process. That is why teaching is as much a part of our business as design and coding.
We’ll never be able to connect with everyone. So we’ve started the Technology Translated podcast on Rainmaker.FM in order to reach as many folks as possible.
Technology Translated exists to bridge the gap and break down the technology topics that actually matter to your business, in a way that’s easy to understand and put to work.
Sometimes, we’ll push the edge. We want to get you out of your comfort zone so that you can grow your business.
And this podcast will be more than just interviews and information.
We’ll have a diverse array of guests and topics, but most importantly, this show is about you. We want you to take part by asking questions about the things you most want to know and chiming in with the experiences you’ve had.
Tell us what’s tripping you up — what you wish you knew more about, just can’t get your head around, or have heard about but have yet to explore.
We’ll dig up the experts for you and grill them on the show!
Each week, we’ll queue up future guests so you can ask the right questions.
You can ask your question in the blog post comments section on Rainmaker.FM, or ask your question on social media using #asktechtrans so we’re sure to see it.
Technology doesn’t have to be intimidating
You don’t have to become a technology expert. But having a better understanding of what technologies actually do, how they apply to your digital business, and how to use them means that you’ll be able to make better decisions.
(For a few specific examples of what we’ll be covering, check out “Episode Zero” of Technology Translated.)
It also means less time and frustration dealing with tech, and more time doing what you love.
Which, I’m guessing, isn’t rebooting your computer … again.
If you’re ready to learn with us, then subscribe to Technology Translated on iTunes right now.
If you like it, leave us a rating or review, and share it with people you know who could use a little help getting their heads wrapped around technology.
Technology Translated on iTunes