Imagine with me.
Imagine a world without search engines.
It’s easy if you try.
No more surprise Google updates. No more worrying about XML sitemaps, robots.txt, and content analysis and optimization.
And perhaps most importantly, no more keyword research.
That last one means you’re going to have to go old-school to figure out the language of your audience to reflect it back to them. It’s going to take a lot more work.
You didn’t think you were going to get out of that one, did you?