Are You a Copywriting Hotshot? Test Your Skills in an Email Marketing Duel

The deadline for this contest has closed, but stay tuned for a post in early January announcing the winners of the split test!

Picture this. Sonia Simone and me in an advertising agency conference room.

She pitches her headline to the account executive.

I pitch mine …

… and promptly get blown out of the water. It doesn’t matter which headline is better. Sonia is a legend. So the account executive goes with the better copywriter, not the better headline, 10 times out of 10.

So let’s try scenario B …

This time, we don’t ask the account exec’s opinion on which headline is better. (Steaks-and-strategy sessions with the client aside, he doesn’t know anyway.)

This time, after Sonia presents her headline, I whip off one of the dainty white gloves I’m prone to wear, slap her across the face, and say, “Madame, I demand satisfaction! I challenge you to a duel!”

When you don’t know the answer, let the customer decide

I wouldn’t let Sonia choose pistols at dawn. Instead, our weapon would be a split test.

Half of prospective customers would be exposed to Sonia’s headline and half to mine. And then we’d see, under real-world conditions where customers don’t even know they’re making a choice, which headline was really more effective.

On the surface of it, testing your copy seems like a great way to improve conversion and learn more about your customers. And it is. As Brian Clark says, “Conversion optimization is the coolest thing.”

But beyond the customer, think how A/B testing can help you

As a writer, I pride myself on my pitching ability.

But … I still hate pitching. At heart, I’m a writer, not a salesman.

So, imagine, if instead of having to pitch and convince the account executive or the client why your headline is better than the jargon-filled, scalable-automated-solution they normally prefer … you could just show them.

Let us show you how it’s done …

Give us your best subject line for a chance to win a ticket to Email Summit 2014 (plus hotel)

To give you a real example of A/B testing you can participate in, and test your copywriting mettle, I’m not going to challenge Sonia to a duel.

I’m challenging you.

To be more specific, Copyblogger and MarketingExperiments are pitting our audiences against each other for an A/B testing duel.

If you scroll down, you’ll see the exact copy of an email we are going to send promoting MarketingSherpa Email Summit in Las Vegas.

We’re asking you to write the best subject line you can think of, and leave it as a comment for this blog post.

Then Sonia and the Copyblogger team will read each and every comment and hand-pick the five subject lines they think will perform best. We’ll pick five subject lines from the MarketingExperiments blog as well (you can see the blog post announcing this contest to our audience here).

We’ll then run all 10 of those subject lines in a split test.

The writer of the subject line that generates the largest number of unique clickthroughs will receive a complimentary ticket to Email Summit 2014. We’ll even put you up in the host hotel, the Aria resort, for two nights.

The writer of the subject line that gets the highest open rate (clickthrough rate is our primary KPI, or key performance indicator, but opens will be a secondary KPI), will receive complimentary access to the MECLABS Email Messaging Online Course.

Rule Number 1, no touching of the hair or face.

As for the rest of the rules, they’re right here. Deadline is December 10, 2013.

Make sense? Great, let’s see what you’ve got. Below is the email we will be sending. Write your best subject line, and leave it as a comment to this blog post. Easy peasy.

[Send Dates: December 16-20, 2013]
[Sender: Pamela Markey]
[Audiences: MarketingSherpa + MarketingExperiments lists]
[Subject Line:] TBD

Hello [xxxx],

The last day to take advantage of the Early Bird Discount ($300 off) for Email Summit 2014 tickets is January 9, 2014. If you plan to be out of the office for the holidays, be sure to book your ticket before your vacation so you don’t miss out on this special rate.

MarketingSherpa Email Summit 2014 promises to provide you with a great experience and an opportunity to learn what is and isn’t working in email marketing today. All case study presentations focus on real results with practical concepts you can use to do your job better. Come learn from your peers at companies like 3M, Dell, Porsche and Whirlpool.

If you want to learn how to grow your list, boost your performance and increase email ROI, join us at the Aria Resort & Casino Las Vegas on Feb. 17-20, 2014 for Email Summit 2014. Order your tickets today so you don’t miss out on the Early Bird price before it expires January 9, 2014.

If you have any questions, please feel free to email me anytime at p.markey@meclabs.com.

I hope to see you there!

Sincerely,
Pamela Markey
Senior Director, Marketing
MarketingSherpa

Recap:

  • To enter the contest, write the strongest email subject line for the above message that you can.
  • Leave your entry as a comment in this blog post.
  • The best five entries from Copyblogger will be tested, along with the best five entries from the MarketingExperiments blog.
  • The writer of the subject line that generates the largest number of unique clickthroughs will receive a complimentary ticket to Email Summit 2014, and we’ll put you up in the host hotel, the Aria resort, for two nights.
  • The writer of the subject line that gets the highest open rate will receive complimentary access to the MECLABS Email Messaging Online Course.
  • The deadline is December 10, 2013.

Fire up your creative engines, and may the best writer win!

About the Author: Daniel Burstein has 13 years of experience in copywriting, editing, internal communications, sales enablement, and field marketing communications. He oversees all editorial content coming from the MarketingExperiments and MarketingSherpa brands, while helping to shape the editorial direction for MECLABS. Daniel is also a frequent speaker and moderator at live events and on webinars.

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  103. RE: Open this email so I can give you yet another “last day to take advantage” sales pitch while waving a “$300 off” discount (because I’m too embarrassed to state its real price and value to stand on its own), so that wow, you can be an “Early Bird” (can I, can I, a bird). This will be so important (whatever this “MerketingSherpa Email Summit 2014” thing is, as if they really think I memorize past “great experiences” deleted emails) that you should re-prioritize your own family vacation plans because we will deliver an “opportunity to learn” (just an opportunity folks, don’t get too excited) and let me close by asking (in a condescending way) do “you want to learn how to grow … boost your performance … and increase your …” great Scott I got it … come to Vegas for SEX … “order your tickets today” … “don’t miss out” … “offer expires”.

    Okay, too long for an Email Subject Line … but it’s honest. It may not matter how pretty a bow you can craft to put on this message (of course I’m not a copywriter). So my honest answer (fun aside) is to leave the Subject blank and hope nobody reads it to save your reputation!

    • Jackson Smith :

      Too funny :)

    • Brilliant. This should be the winner :-)

    • Honestly, I agree with Tom. The subject line may generate opens, but it’s the copy within the email that leads to click throughs (the KPI chosen) and from a copy writing perspective… this email is pretty weak.

      And unlike Tom, I AM a copywriter ;-)

      Also, this post includes no real info about the target audience. — — How did these people end up on this list?
      — Are they all folks who went last year, just people that read free stuff from the website or have they spent money with the organization in some other way?
      — Are these people even the key decision makers?

      All that matters A LOT. It builds a context for this email that can be used to help craft a strategy for getting them to open and click through.

      • That said, here’s my subject line:

        Email Summit 2014: Does your email work hard enough? Discount ends 1/9.

      • Thanks for the questions. All great questions Melissa.

        – While we have more targeted and segmented sends, this particular send is going to the entire list for both MarketingExperiments and MarketingSherpa. A list this size will allow us to test many subject lines and get a large enough sample size to have statistically significant results for CTR. So they end up on the list in a variety of ways. Some have attended previous summits or bought products from us in the past. Some only read free content or attended a webinar. For example, here are some of the MarketingSherpa newsletters they can sign up for… http://www.marketingsherpa.com/newsletters.html

        – Much like the above, it’s a mix of decision makers, and those that have to get approval from a decision maker.

        I hope this info helps, and thanks for your subject line idea.

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      This one is the most funny and shareable of all :)

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    • Interesting… I would think you would be exempt, but hey welcome to your own party. :-)

      What I find interesting about your subject line is you MUST be going for CTR vs. Opens.

      I’d love to hear your rationale on that.

      • Well, we can start with the fact that clickthrough is what Daniel is measuring for this test. ;)

        From there — ask yourself as a marketer. Why would clickthroughs be what’s measured vs. opens?

        Every entrant would do well to sit down and consider why Brian’s entry is structured the way it is.

        • Exactly… clearly there’s an insight that most of us appear to be missing.

          Here’s at least a bit of where my head’s at. I’d love to get your take on it Sonia.

          With the understanding that the subject line and body copy need to live and work together as a team, within reason, I’ve always used the subject line to drive opens and body copy to tell a convincing story and pitch the product.

          This is why I (and I suspect many of the others) have focused on driving opens with the headline. We are relying on the body copy to do the heavy lifting and drive CTRs.

          With an awesome list and great customer loyalty you might not need much “convincing” to get people to open your mails and take quick action, but I’m not sure this conference has the awareness and brand to generate that kind of gravitational pull.

          • Brock,
            My bet is that the entire subject line is targeted at click thrus. That is, it won’t get a high open rate but those who do open it are highly likely to click. It’s very relevant to the subject matter, and therefore represents exactly what’s inside…

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  204. Subject:

    “The Email Marketing Secrets Used By Industry Giants (including Porsche, 3M, Dell, Whirlpool and more…)”

    Background:

    The biggest benefit should be in the subject line because its only role is to get someone to open and read the email. Including the “proof” (company names) in there will increase response too.

    The “$300 discount for only 1 more day..” is the offer to induce a response to the email so I’d place it after the “here’s what you get on this great day…” part of the main body – generate the desire for attending first.

    Once the reader wants to attend, then they discover they can book now and save some money, I believe they will be more likely to respond to the $300 discount deal.

    I also have an idea for a different deal that could generate more interest and increase the profit from each ticket sale. Email me if you want to hear it (sorry for hogging page space!)

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  207. Nina Geraghty :

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  208. YOU. Me. Aria Resort Las Vegas. Unbeatable . . .

  209. A Calculated Gamble – Save $300 on Email Summit 2014 in Vegas

    Save $300 on the Most Important Email Marketing Event of the Year

  210. Summit Expedition- Your personal Sherpa awaits

  211. Jason hesitated, his eyes filled with fear, but finally clicked on the strange envelope in his in-box. $300 was instantly transferred to his account.

  212. The Email Marketing Event of 2014 Wants You To Save $300.

  213. Open this email and save $300 instantly.

  214. Turn SPAM into WHAM!
    And save $300 while you’re at it.

  215. Nobody reading your emails? Learn what isn’t working.

  216. Nina Geraghty :

    We’re as serious as you are about email marketing. And we get serious results.

    We promise to save you $300. And we don’t make promises we can’t keep.

  217. Email Summit 2014: Its time to leave your nest, early bird !!!

  218. Get a Cool $300 Price Slash! Register for Email Summit 2014 By 11:59p.m. January 9.

  219. Maximum Discount > click here now < Peak at Email Summit

  220. Elwin Sterrenburg :

    This is why you are poor.

  221. Get real results (and save $300) at Email Summit 2014

  222. Dervon Palmer :

    Just when you thought you’d seen everything about email marketing…

  223. Last time you missed it. This time you don’t have to.

  224. “Deleted” will be defeated.

  225. Email Summit 2014: Invitation to register for *|FNAME|* *|LNAME|*

  226. Ummm…your competition just reserved their seat

  227. “Open vs CTR: Email Summit 2014 Discount Now”

    “Tune Out, Turn Off & Reboot: Email Summit 2014″

    “Wordsmith Bets Sure Thing. Leaves Vegas Richer. Email Summit 2014.”

  228. Get the Worm & Save $300 Now by Reading THIS

  229. Me email pretty one day: Get email ROI now!

  230. Email Summit 2014 in Vegas – Discount on Tickets Ends Soon

  231. A few for the MECLABS team to noodle on:

    – E-mail Secrets From Porsche And More

    – Want Better Results From Your Email Marketing In 2014?

    – Save $300 And Transform Your Email Marketing – Email Summit 2014

    – Early Bird Access: $300 Off Email Summit 2014

    – Treat Yourself To $300 Off Email Summit 2014

    – see you in Vegas, ~FIRSTNAME~?

    – Reserve Your Seat: $300 Off Email Summit 2014

    – An Early Holiday Gift For Better E-mail Marketing In 2014

    – $300 Savings | Vegas | More ROI From Email In 2014

    – Master E-mail Marketing For 2014

    – Last Call: Save $300 On Email Summit 2014

    – Re: Your $300 Email Summit Savings (expires soon)

    – [Exclusive] $300 Early Bird Discount For Email Summit 2014

    ——————–
    Thanks!

    – Mike

  232. “Why will work pay for your Vegas vacation? Find out now.”

    “Why work will pay for your Vegas vacation”

    “New year, New email strategy, Save $300…Done!”

    “You’re on Santa’s “good” list: Get your $300 present now”

    “Use It or Lose It, save $300 by booking today”

    “Want a better email strategy in 2014? Book and save $300 today.”

    “Check this off your work wish list and save $300 now”

  233. Two Days Left. Save $300 on Top Marketing Summit. In Vegas.

  234. Become an Email Genius in Just 3 Days … And Save $300

  235. “Guaranteed to win big in Vegas. Email Summit 2014. Save $300 now.”

    “Guaranteed to win big in Vegas @ Email Summit 2014. Last chance to save.”

    “Don’t gamble with email in 2014. Last chance to save $300.”

    “Vegas slots = Gamble. Email Summit 2014 = Guarantee”

  236. You’re part of an email marketing experiment. $300 in it for you.

  237. Learn Why You’re Going To Open This Email

  238. Adala Suzette Zelman :

    Dear Copyblogger Copywriting Contest Coordinator,

    Please consider testing the following subject lines:

    Reminder: Claim Your $300 Savings by Jan 9
    Reminder: Your $300 Discount Ends Jan 9
    Reminder: Use Your $300 Coupon by Jan 9

    How to Save $300 on Your Email Summit Tix
    Easy Way to Save $300 on Your Email Summit Tix

    Thank you,

    Adala Suzette Zelman

  239. No one reads your emails. Want to know why?

  240. I told them we’re nuts for reminding you about Las Vegas.

  241. E-Mail Summit 2014 – Act Quickly, Save $300

  242. Rock out in Vegas, be an Email Rock-Star at work – email summit 2014 $300 Discount!

  243. Become the best email marketer you can be.

  244. The MarketingSherpa Email Summit 2014 in Las Vegas will cost you $300 more after Jan 9 – if you can even still get in!

  245. Re: [Name], Did you get your $300 deal yet?

  246. Want to master email marketing and an extra $300 for the slots in Vegas? Sign up today for Email Summit 2014,

  247. make your email marketing work for you. hear experts from 3M & Dell share!

  248. Dear [name], MarketingSherpa has taken the time to study your emails, and we think you need to see this…

  249. 1. Start saving $300 now and more forever – Email Summit 2014 – Learn, Earn and Fun at a Single Shot

    2. Grab the Great Gift – Now or Never – Save $300 and make more through Email Summit 2014

    3. Deal of Dollars – Delete it or Dream it – rapid return of $300 – Email Summit 2014

    4. Income in your Inbox – earn $300 now and make more through Email Summit 2014.

    5. Income flies through Inbox to Account – save $300 now and succeed in Email Marketing forever – Attend Email Summit 2014

    6. Deal of Dollars – Ignore or Achieve – Save $300 immediately and achieve more eventually – Email Summit 2014

    7. Earn before it Expired – Save $300 firs time and more forever with Email Summit 2014

    8. Save before Expired – Immediate action is needed.

  250. Save Big on Email Summit 2014 (for a limited time)

  251. Following are some eye-catching Subject lines

    – Start saving $300 now and more forever – Email Summit 2014 – Learn, Earn and Fun at a Single Shot

    – Grab the Great Gift – Now or Never – Save $300 and make more through Email Summit 2014

    – Deal of Dollars – Delete it or Dream it – rapid return of $300 – Email Summit 2014

    – Income in your Inbox – earn $300 now and succeed in Email Marketing forever – Attend Email Summit 2014

  252. News Alert | $300 Off | MarketingSherpa Email Summit 2014

  253. Viva Las Vegas, viva email

  254. Steffen Rollbuehler :

    At last! Experts reveal secrets of Email-Marketing. Be one of the first to know and save yourself a lot of Money.

  255. The thing I really like about this contest is seeing how you got 250+ people to pay very close attention to the email message before even sending it :-) Great marketing technique!

  256. Early birds reach the Summit with this $300 discount

    Your discounted ticket to Vegas & better email marketing.

  257. ‘Vegas’ and ‘saving money’ in the same sentence… thanks to email marketing.

  258. Go big or go home: Early bird savings for the MarketingSherpa Email Summit 2014 in Vegas!

  259. I finally had an epiphany about e-mail headlines. The ones I usually delete (when the don’t end up in my spamfolder myself) are the ones with:

    a) Save $ (Insert number here)
    b) Early birds or any other animal that is early
    c) Vegas
    d) E-mailmarketing
    e) Register/buy now and…
    f) Mentioning ticketsales

    Re-reading all 268 previous posts (including my own) made me realise there are not many that wouldn’t end up in my own spamfolder.

    Based on these findings my entry for this contest is:

    “Sherpa invites you to learn from your peers (like 3M, Dell, Porsche and Whirlpool) at Email Summit 2014″

    This is the one I would click: a personal invitation, with reference to businesses with authority, a clear sendername and the title of the event. No spammy words at all what so ever. I might even click the link in the e-mail :)

  260. 3M, Dell and Porsche say email isn’t dead. Here’s $300 to prove them wrong. Email Summit 2014

  261. Effective email is not an oxymoron

  262. The simple, direct nature of Brian Clark’s entry really blew my mind. Sometimes, the catchy and “creative” solution is not always the most effective one.

    Here’s my entry:

    MarketingSherpa freezes Email Summit 2014 discount on January 9th

  263. 1. Here’s the $300 we told you about.

    2. Thank you for your inquiry. Yes, there’s a $300 discount.

    3. $300 says you can’t beat this subject line.

    4. Defeat delete and save $300.

  264. 2014 Sherpa Marketing Summits in Vegas–Discounts End Jan. 9

  265. Dave Campanaro :

    Holy Sherpa! The Email Summit discount ($300 off) ends soon!

  266. Jan. 9 is Play God Day…and Your Last Chance to Save $300 on Email Summit 2014!

  267. Procrastinators Get $300 Off?!

  268. Rick Barksdale :

    Put down your “WILL TWERK FOR CLICKS” sign and become a better email marketer now @ Email Summit 2014

    NO SOUP FOR YOU! Your menu: Irresistible Subject Lines, Kick Ass Emails and 300 Big Ones for You now at Email Summit 2014

    CHA CHING!!! $300…Irresistible Subject Lines…Kick Ass Emails…at Email Summit 2014…in Vegas, BABY!

  269. This trip will change your (work) life.

  270. Your holiday gift comes with $300 savings!

    The holiday gift that will leave a lasting impact — Discount expires soon!

  271. We’re Saving You a Seat and $300 – The Best Email Marketing Advice Around

  272. Last Chance to Save $300 on Email Summit 2014

  273. Why your email marketing sucks…

  274. Save $300, visit Vegas and schmooze with Porsche in a single click

  275. [Email Summit 2014 in Vegas] Keep $300 for Gambling!

  276. Email Summit 2014 discount ends January 9th…

  277. When Customers Open, You Close | Email Summit 2014, Las Vegas

  278. Write smarter. Sell more. Join us at Email Summit 2014 and save $300.

  279. Available now: 2014 Marketing Sherpa Email Summit early registration discount.

  280. They aren’t opening your emails? Now’s the time to open ours

    Don’t open this email unless you want to keep your job

    Learn to double your CTR at Email Summit 2014. Book now and save $300!

    Limited time offer: Save $300 and increase your open rate in Vegas!

  281. 1. Your Email Summit 2014 Welcome Package Enclosed
    2. Your unfair advantage in email marketing (open now)
    3. Email summit 2014 limited engagement – join us now

  282. Breaking: Email Marketers Double Down in Vegas!

  283. Forget A/B Testing, $300 to Split Your Hand in Vegas

  284. They aren’t opening your emails? Now’s the time to open ours

    Don’t open this email unless you want to keep your job

    Learn to double your CTR at Email Summit 2014. Book now and save $300!

  285. You’ll open this email, and we can tell you why

  286. Sonia said:

    “Every entrant would do well to sit down and consider why Brian’s entry is structured the way it is.”

    Brian’s entry was:

    “Email Summit 2014 discount ends January 9″

    My consideration:

    Trust–> What it is really about? “Email Summit 2014″ Plain and simple. No hype. Don’t you hate hype? Always makes me feel like someone is trying to sell me something. :)

    Utility–>What’s in it for me? “discount.” Because that is what is going to make me take action.

    Urgency–>Why now? “ends January 9″ So now not only am I going to open this email because I deem it useful due to Brian Clark’s Authority, but I’m not going to waste time getting to that click through button.

    How did I do?

    Thank you all at Copyblogger for making this contest so transparent. This is my fantasy of how Authority must operate. I am so there in 2014.

    And speaking of fantasies…aside from desperately wanting to go in to alter my submission in to the essay contest. [finally figured how to tighten the piece up enough to slip in a clarifying sentence]…yeah, didn’t think so–I dream about a contest that would have as its prize to work for Copyblogger. Planting the seed. Or is that something on the other side of the Authority divide?

    My headline entry? I’ll post that before the deadline…after I reread “How to Write Magnetic Headlines” for the umpteenth time.

  287. Thank you – what a relaxing ‘challenge’ to play with after five straight hours of coaching. Here’s what I have;

    Don’t Be the Only Bird Without a Worm – Less Than 24 Hours to Catch the $300 Early Bird Discount for the 2014 Email Summit

  288. This Subject Line Won a Copywriting Contest Because it Got Your Attention

  289. Subject: I’ll give You $300 to Open This E-Mail Now

  290. Sure Ya Don’t Wanna Sherpa?

  291. Receipt for your debit card purchase

    (kidding : )

    here’s mine:

    re: everything you need plus $300

  292. (Open BEFORE Christmas) Email Summit 2014: discount ends Jan 9th

  293. Save $300, go to Vegas and master email marketing

  294. “How Savvy Marketers Like You From Dell & 3M Are Writing Killer Emails”

    “Would You Like Dell & 3M Marketers Show You How To Write Kick-Ass Emails?”

  295. Join us in Vegas for Email Summit 2014. Here’s $300 to put on Red.

  296. Partner With Millionaires

    Re: Claim Your $300 Ticket Right Now

  297. Write emails that actually get opened—and save $300

    Urgent—your last chance to save $300

    Go to Vegas, Baby, save your company $300 & be an Email genius

    Be an Email Master–last chance to save $300

    Last chance! Save $300 & become and Email Guru

  298. Here’s two:

    For a sure thing: Place your bets on the E-mail summit in Las Vegas

    $Ching, $Ching – a sure $300 win if you play before January 9th!

  299. Email Summit 2014 – $300 Discount. You’re going to open it anyways!

  300. Get the ROI you deserve. We’ll spot you $300

  301. Save $300 On The Email Marketing Event of 2014

  302. You would think that companies like 3M, Dell, and Porsche know Email Marketing…

  303. Gain Email Marketing Mastery and Get $300 Off—Offer Ends Jan 9

    Email Summit 2014: Big Secrets Spilled, Big Bucks Off, Small Window Closes Soon

    Save $300, Visit Vegas and Learn Jedi Email Marketing Tricks—Discount Ends Soon!

  304. Be $300 Richer and Learn Killer Marketing Tips

  305. See Cirque du Soleil ‘Free’ at Aria Vegas While Becoming An Email Marketing Master – Here’s How

  306. Email Summit 2014 for less – Book now and save $300

  307. Open, Email marketing that didn’t work Now is working..you’ll surprise

  308. Read me. Your email list will grow, just like Alice.

  309. How Porsche Zoomed through Email Marketing

    Learn the 3 Ms of 3M’s Email Marketing Strategy

    How Dell Makes Irresistible Email Marketing Deals

    Email Summit with Dell, Porsche, and 3M – Register before January 9, 2014

  310. What do Dell, Porsche and Whirlpool know about email marketing that YOU don’t? – Find it out here!

  311. Put a new spin on your Emails in Vegas!

  312. wanna be a MarketingSherpa?

  313. Beaking News: worm + bird, early. Slurrrrp!

  314. Can you imagine your list, performance, + email ROI on the launch pad. Imagine getting them airborne with an exciting (time sensitive!) $300 discount!! 3…. 2…. 1….. You’ll have Lift-Off!!!

  315. Don’t forget! Set a date! Save $300 today! 2014 Email Summit!

  316. Barbara Powell :

    “Better Email ROI’S & $300 In Vegas”

    “Master Email Marketing With $300 In Vegas”

    “Vegas & $300 – Take A Gamble & Open This”

  317. Vegas is waiting for you, the $300 discount waits for no one!

  318. Mahak Vasudev :

    Looking forward to MarketingSherpa Email Summit 2014? Get a discount now!

  319. Mahak Vasudev :

    Another one from me :)

    Have A Sheery Christmas! Thinking about email marketing in 2014? Read on to learn more, save $300 and go to Vegas.

    P.S. Sherry and Cheery: Sheery :). Sherry seems to be popular this Christmas.

  320. Will you get the $300 worm?

  321. Decide Now and Save $300. Is Your Future Worth It?
    Act Now or Forever Hold Your Peace. Save $300 on Email Summit ‘14
    Email Marketing Intelligence Plus $300 – Your Future Depends on It
    Forget Christmas, Join the 4 Days of Email Marketing and Save $300

  322. Fastest Way To Master Email Marketing in 2014 and save $300

  323. Conquer Your Email Everest and Save $300!

  324. Daniel Winters :

    Email Marketing for Christmas? Again!?

  325. Makin’ a LIST? How to profit from yours in 2014 …

  326. Which list building rule is about to break?

  327. Email Summit 2014: our one-off $300 discount ends Jan 9

  328. Kimberly Johnson :

    Last chance to improve your emails (and save $300)

  329. + Is YOUR email commanding the same attention as a Vegas showgirl? It CAN!!! (time sensitive offer)

  330. Learn e-mail marketing and improve ROI. Special offer ends 1/9.

  331. Don’t wait! Generate better email campaigns by attending Email Summit 2014 – discount ends January 9

  332. Your discount to Email Summit 2014 expires on January 9

  333. Bewildered by email marketing strategies and technology?

  334. Check it out – Save $300 to Email Summit 2014
    Are you ready to save? $300 Savings on Your Trip to Email Summit 2014
    Open Me and Save! $300 off to Email Summit 2014

  335. Mind Your Business: 300 Reasons You Can’t Afford to Miss Email Summit 2014

  336. Staring at Naked Women Helps you Live Longer!

  337. Email Summit 2014! 3M, Dell, Porsche and Whirpool.

  338. Olivia Fraustino :

    Your $300 gift expires soon #EmailSummit2014

  339. Las Vegas Email Summit 2014 – Only Early Birds save $300 & impress their bosses. Reserve today before prices go up!

  340. New Year’s Resolution #1: Learn Results-Based Email Marketing Techniques That Work, plus Save $300

  341. Time is running out to save $300 on Email Summit 2014

    Going to Email Summit 2014? Here’s a $300 discount. But hurry – sale ends January 9.

    Tick Tock – Email Summit 2014 discounted registration ends soon.

  342. I left my subject line idea on the 9th and I don’t see it. Did it get filtered out?