Have you ever noticed how obsessed we are at Copyblogger with wanting to help you get more?
Every week we write about how find more readers, convert more sales, make more revenue.
Get more traffic to your site. Build more buyers for your business. Be a smarter, more confident businessperson. Get more out of your time.
More, more, more.
So let’s just cut to the chase. What you really want is to feel rich and powerful enough to rule the world, right?
You can do that in the next two minutes. And it’s only gonna cost you $20.
The secret to wealth and success
The superstar secret to success is to realize how very fabulously wealthy you already are.
You have access to millions of people via global technology that makes Dr. Evil look like a sad little amateur.
Countless people work 14-hour days in sweatshops just to make the barest of ends meet. You, by contrast, have the incredible freedom of access to a computer and the time to read this blog.
You may even have the free time to write your own blog. You may be doing that on your own computer.
You have instant access to clean running water. You don’t worry about dying of measles or a bug bite.
Your weekly coffee budget is what a lot of people make in a month. And a lot of those people are considered very prosperous in their communities.
You are already stinking rich.
The secret is knowing it
Because we live in so much prosperity, our magnificent wealth becomes invisible to us.
We think we’ll feel rich when we get the right car, or the right handbag, or can shop at Whole Foods without wincing at the total. (I do not think I will ever manage that last one.)
Talk to the people who have the car or the handbag. They don’t feel rich. That kind of progress is like chasing the horizon. You won’t get there no matter how fast you run.
But you can feel your wealth right now.
You can spend $20 on the Kindle edition of End Malaria (or $25 on the paperback, if that’s your style) and you can save the lives of two human beings who look a lot like you.
They worry at night. They work hard during the day. They get frustrated. They get pissed off at the neighbors.
They think their kids are beautiful when they’re sleeping. They want their families to have something better. They dream about building something bigger than they are.
And a pair of $10 bed nets can prevent two of those people from dying of malaria.
How freaking cool is that?
Yes, you get to save the lives of two people, which is awesome. But being able to do it for $20 — what’s the last thing you spent twenty bucks on? — is what makes you magnificently stinking rich.
(Even better, you get a really good book along with the life you save. Talk about a Free Prize Inside. Take a look at the Tony Schwartz chapter on his 90-Minute Plan — it’s worth many, many times the cost of the book.)
And if you already bought it yesterday, give yourself a little extra charge, pick up a couple of extra copies of the paperback today. September 19 is National Butterscotch Pudding Day, you’re going to need some presents.
Then come back and let us know in the comments how it made you feel.
About the Author: Sonia Simone is co-founder and CMO of Copyblogger Media. She wants you to quit reading her bio and go buy the damned book.